Workshops

Sales, Marketing & Distribution with Mia Bays


Friday 16th & Saturday 17th April 2010

“I thoroughly enjoyed this course. It was informative, contemporary and exposed me to much more of the food chain than I have access to in my current role.” Tessa Paine, participant March 2009.

Do you know how your project fits into the marketplace, and what practical things can you do to ensure a greater chance of success? Do you know how to make films, but have no idea of how to sell, market and distribute them?

In this 2 Day intensive workshop, industry expert Mia Bays presents an A-Z guide to the current distribution landscape, including:

  • Expert industry guests
  • Case studies of recent and forthcoming films
  • Extensive handouts on the facts, figures and tricks of the trade

Ideal for producers, writers, directors and other film professionals.

 

COURSE SCHEDULE

Please note that the following schedule is subject to change as guests are still being confirmed.

Friday 16th April (9.30am – 5.30pm)

9.30-10.40
Introduction with Mia Bays.

10.45-12.00
Leading cinema booker Jason Wood (Curzon Cinemas) on what films are working in his venues, audience trends as he sees them in his cinema, and general notes on how his role works.

12.00-12.15
LUNCH BREAK

12.15-1.45
SCREENING – Title TBC (It will be a preview of a forthcoming British film)
The screening is optional, however, the film will be used as a case study and so it is useful to see it if you haven’t already. If you have seen it, you may have a longer lunch break.

1.45-3.00
Distributor case study: Andrew Woodyatt (Head of Marketing, Revolver)
 To discuss new distribution and release models (having worked with Mia on MUM AND DAD and upcoming FREESTYLE) and discussion from Andrew’s birds eye view of the UK market place and audience.

3.15-4.30
Peter Buckingham (Head of Exhibition and Distribution at the UK Film Council) Audience analysis and trends: who goes to see which films and how they make their choices.

4.30-5.30
Our digital future – Pete Buckingham and Mia Bays in discussion about new distribution models, what the future might look like and what we all need to be thinking about now in order to take advantage of this climate of change.

5.30: Networking drinks

Saturday 17th April (10am – 5pm)

10.00-11.30
Session with Mia Bays discussing the key international markets and the current climate.

11.45-1.00
Leading International Sales Agent Andrew Orr (Independent Film Sales) on the international market, how sales operate, how to work markets and festivals, the key territories etc.

1.00-1.15
LUNCH BREAK

1.15-2.45
SCREENING: ‘DON’T WORRY ABOUT ME’ Directorial debut of acclaimed actor David Morrissey, premiered London Film Fest 09. Preview courtesy of Verve Pictures and David Morrissey.

Again this is not compulsory but we will be using the film as a case study.

2.45-4.00
SESSION TBC – Mia is hoping to confirm a leading film critic who will discuss how their job works, how they see the state of the UK film industry, tips on how we can improve etc.

4.00-5.00
SUMMARY and END OF COURSE
General Q&A to ask any last minute burning questions, make project specific enquiries etc.

 

Fee: £220.00 (includes networking drinks)
10% Early Bird discount available until 15th March

Click here for Mia Bays' Tutor Profile.

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How to apply

Please submit the following items (email applications preferred):

Once your application has been received we will provide you with instructions for booking your place online.

Email us:
Carolyn Atherton:
workshops@lfs.org.uk

Postal Address:
Workshops Admissions,
The London Film School,
24 Shelton Street,
London, WC2H 9UB, UK

Telephone us:
+44 (0)20 7836 9642

Fax us:
+44 (0)20 7497 3718